Image Source: AlumierMD

‍So many great things are happening in the world of skincare. Technology is evolving, and as a result, we're seeing innovations that are more tailored to our individual skin needs. Among them is a trend toward skincare that not only protects from UV rays but also provides hydration or anti-aging benefits. Additionally, with the rise in awareness of cosmetic ingredients and their potential effects on the skin, we are seeing products formulated with natural, organic and bioactive ingredients. That’s why we’re thrilled to launch AlumierMD Sheer Hydration Broad Spectrum SPF 40 Versatile Tint as part of our new AlumierMD UV Defense Collection.

What is it?

AlumierMD Sheer Hydration Broad Spectrum SPF 40 is a lightweight sunscreen that protects the skin while hydrating and nourishing it. The formula is designed to be non-greasy, non-pore-clogging and can be worn under makeup. It is infused with aloe vera and chamomile to soothe, Vitamin E to nourish and squalane to prevent moisture loss. AlumierMD Sheer Hydration Broad Spectrum SPF 40 is also available in tinted, sheer coverage. This lets you protect your skin and even out your complexion with SPF.

Why is SPF so important?

The sun is responsible for many skin problems, including photoaging and skin cancer. The ultraviolet rays from the sun can cause collagen breakdown, uneven skin tone and hyperpigmentation. While using a sunscreen is the best way to prevent these issues, most people don’t apply enough product or apply it incorrectly. The American Academy of Dermatology recommends that everyone wear an SPF 30 sunscreen daily and reapply every two hours.

How does it work?

When applied to the skin, the sunscreen stops ultraviolet rays from penetrating the skin and causing damage. The formula shields your skin from harmful UVA and UVB rays. It also contains moisturizing ingredients that help hydrate and nourish the skin.

Key ingredients:

Micronized Zinc Oxide:

A safe, micro-fine mineral that offers broad-spectrum protection from both UVA (aging) and UVB (sunburn-causing) rays without leaving residual chalkiness on skin. Zinc oxide is known as a physical sunscreen agent, largely reflecting and scattering UV rays.

Titanium Dioxide:

A safe naturally occurring mineral coated for sun stability, titanium dioxide offers broad-spectrum protection from both UVA (aging) and UVB (sunburn-causing) rays. Like zinc oxide, titanium dioxide is known as a physical sunscreen agent, largely reflecting and scattering UV rays.

Magnesium Ascorbyl Phosphate:

A stable form of the powerful antioxidant vitamin C, which protects the skin against UV-induced free radical damage. It also brightens the skin and evens out skin tone.

Tocopherol Acetate:

An effective form of vitamin E for the skin, this highly moisturizing and fat-soluble vitamin acts as an antioxidant, which strengthens the effect of vitamin C.

Resveratrol:

Derived either from grape seeds or the Japanese knotweed plant, this antioxidant neutralizes free radical damage.

Glutathione:

An antioxidant peptide produced naturally in our bodies, glutathione helps recycle other antioxidants. Glutathione levels decrease with age.

Long-term benefits:

AlumierMD Sheer Hydration Broad Spectrum SPF 40 protects against harmful UVA and UVB rays and shields the skin against photoaging. The SPF rating protects your skin from sunburn and skin cancer. The formula is non-greasy, non-pore-clogging and can be worn under makeup. It is pH balanced, fragrance-free, paraben-free and cruelty-free. The SPF protects from the harmful rays of the sun and prevents damage to the skin. It helps to prevent premature ageing, reduce the risk of skin cancer, and can even prevent wrinkles. The shea butter and jojoba oil in the formula moisturize the skin, which prevents wrinkles and stretch marks.

Who should use this?

AlumierMD Sheer Hydration Broad Spectrum SPF 40 is formulated for all skin types and can be worn by both men and women. If you’re looking for a lightweight sunscreen that doubles as a moisturizer, this is a great choice. It protects from both UVA and UVB rays, nourishes the skin and can be worn under makeup.

Bottom line

AlumierMD Sheer Hydration Broad Spectrum SPF 40 is a lightweight sunscreen that not only protects the skin from harmful UV rays but also nourishes and hydrates it. The formula is pH balanced, non-greasy, non-pore-clogging, fragrance-free and can be worn under makeup. It protects against sunburn and skin cancer, and can even help prevent wrinkles. If you’re looking for a sunscreen that not only protects your skin but also hydrates and nourishes it, AlumierMD Sheer Hydration Broad Spectrum SPF 40 is a great choice.